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HomeMy WebLinkAbout12-10-2014 TDC MinutesST. LUCIE COUNTY TOURIST DEVELOPMENT COUNCIL MEETING Wednesday, December 10, 2014 ◊ 1:30 P.M. MINUTES Members present: Commissioner Chris Dzadovsky, Chairman Commissioner Rufus Alexander, City of Fort Pierce Marilyn Minix, Roadrunner Travel Resort Chris Egan, Vistana’s Beach Club – Sheraton PGA Clive Daem, Dockside Inn Michelle MacNichol, Perfect Drive Golf Villas Vice-Mayor Linda Bartz, City of Port St. Lucie Members absent: Paul Taglieri, St. Lucie Mets Terissa Aronson, St. Lucie County Chamber of Commerce Staff present: Katherine Barbieri, St. Lucie County Attorney Charlotte Bireley, St. Lucie County Tourism & Venues Ja’Net Pentz, St. Lucie County Also present: Richie Colletti, Bottoms Up Lynlee Martin, Bottoms Up Emily McHugh, CCTI @IRSC Elizabeth A. Bowen, FP Woman’s Club Billy L. Gibson, Motorized Kayak Adventures Cathy Gibson, Motorized Kayak Adventures Francesca Tyler, Hilton Garden Inn Leyla Karacan, Holiday Inn Express and Suites, PSL Millie Feliciano, Holiday Inn Express and Suites, PSL Libby Woodruff, Fort Pierce Authentic Tours 1. CALL TO ORDER: Commissioner Dzadovsky called the meeting to order at 1:33 PM. 2. ROLL CALL: Ja’net Pentz called roll. 3. GUESTS INTRODUCED THEMSELVES: Guests introduced themselves. 4. APPROVAL OF MINUTES The minutes from November 12, 2014 were approved. 5. PUBLIC COMMENT: No public comments. 6. FINANCIAL REPORT & WEB REPORT: Tourist Development Council Meeting ◊ December 10, 2014 Charlotte Bireley reported that October 2014 is the first month of the new fiscal year and the bed tax revenue that was collected was $36,505.00, which is 3% percent down from last year October 2013, but is slightly higher than what we budgeted $33,250. Charlotte Bireley reported the P and L for the month of October. She further highlighted that the expense vs. revenue report for the month of October was middle of the road in comparison to the expenses and revenues during this time last year. Charlotte reported an increase in website activity of the St. Lucie County Tourism web site for the month of November also in comparison to prior months there was also an increase. She also reported that the bounce rate and length of time spent on the website was about the same. 7. IRSC Customer Service 5-Star Hospitality Training Program Update: Emily McHugh first gave a background on how the customer service 5 star came into existence and the history of the program. She continued with highlighting the course content and how the information is beneficial to the students and the tourism industry. Emily ended her presentation with giving dates of the next class and gave ways to further support the class in the future. 8. Fort Pierce Authentic Tours Activity & Update: Libby Woodruff started her presentation with a history of the Fort Pierce Authentic Tours and how it was started. Her presentation also included information on how they have stream lined the information and made it more user friendly. In the presentation information was given on their new Facebook, YouTube, and Website initiative. The presentation also highlighted how FPAT is streamlining ways to get out to the community and become better known. 9. Other Business: Commissioner Dzadovsky stated that he and Charlotte have started moving forward in identifying the current assets that are beneficial to the ecotourism resources. Some of the resources that were mentioned were waterways along Becker Road and Prima Vista. It was further discussed that before other entities can be included in the development of these assets a lot of investigation work needs to be on our behalf. Commissioner Dzadovsky concluded that this may take an extended Page 2 of 3 Tourist Development Council Meeting ◊ December 10, 2014 period of time to completely identify what’s available due to the amount of resources available. 10. Adjournment: Meeting adjourned at 2:40 PM. Page 3 of 3